Job Title: Digital Marketing Executive
Location: Lagos (Ikeja)
- Our Client is looking for an experienced Digital Marketing Executive who will be responsible for planning, developing, implementing and managing the overall digital marketing strategy of the company.
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
- BSc / BA in Marketing or relevant field
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
Application Closing Date
How to Apply
Interested and qualified candidates should forward their CV to: [email protected] using the “Job Title” as the subject of the application.
Note: Only qualified candidates should apply.
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- Minimum Qualification BA/BSc/HND
- Location Lagos (Ikeja)