Brand Manager at Olam Nigeria Limited

Job Expired

Job Purpose

  • Ensure that the brand remains recognizable, up to date and exciting to customers, promote and change the public perception of brand(s).

Key Accountabilities

  • Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.
  • Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends.
  • Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands.
  • Analyzing the success of marketing campaigns and creating reports.
  • Creating and managing promotional collateral to establish and maintain product branding.
  • Managing the budget for advertising and promotional items.
  • Analyze brand positioning and consumer insights.
  • Measure and report performance of all marketing campaigns and assess ROI and KPIs.
  • Monitor market trends, research consumer markets and competitors’ activities.

Qualification

  • Bachelor’s Degree/HND in any discipline from a reputable Institution.
  • Experiences/Knowledge/Skills: (What experience brings success to this role)

Experience:
Essential

  • Minimum of 5 years’ Brand experience.
  • Brand awareness – a clear understanding of brands and the marketing mix.
  • Proven ability to develop brand and marketing strategies and communicate recommendations to executives.
  • Experience in identifying target audiences and devising effective campaigns.

Behavioral Competencies:

  • Result Orientation
  • Strong Bias for Action
  • Team alignment
  • Attention to detail

Skills:

  • Relationship management skills
  • A strong focus on results
  • A high degree of business acumen
  • Demonstrate the ability to think both analytically and creatively.
  • Excellent communication skills.
  • Product and Customer Knowledge

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should:
Click here to apply online

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  • This job has expired!

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